Real estate is a market connected with any person. When it's time to sell apartment or change it to something larger ist always good to hear some practice tips from day-traders from good agencies.

How to sell a real estate (house and apartment) ?


In this article You will learn:
- how to prepare real estate for sale in easy way?
- how to take a perfect real estate photos?
- real estate presentaion movie - is it worth?
- how to create best real estate strategy?
- how to organize open door in home?

Make an interior lifting.

Use home staging to level up standard of Your interior. People like eye – catching, and esthetic apartments and homes. Even if You do not plan to renovate it at all nice painting with good quality paints will be affordable for property. Avoid darken colors and gaudy paints- not anyone like it, and it can discourage potential buyers. Your aim should be creating an interior that will be attractive to vast group of clients. Invest in good source of light – it's a key factor in property outlook and interior presentation.

Home staging - is it worth to do?

For example if Your apartment is from south side, do not present it in the morning. Choose best to show time of the day and try to make all appointments at one time (if it is possible). You can also use home staging to improve overall look of property interior connected with furnitures and architectural details (lots of useful information about home staging is available online). In our opinion it's really worth to use that knowledge, that really works in practice. In many cases investment of 200$-300$ can increase transaction price at least by 10 000$.

Collect all documents connected with property.

Collect all documents connected with property. You will save time and stress during transactions. Prepare professional photos of interior and building. Do not use to any program to lift visual effects. Remember: it's much better to surprise potential buyer inside apartment/house than disappoint on the beginning. Make a photos only in daylight; take a pictures from the corners to show all room and interior. Prepare also information about all property, building, renovation and administration fees. If you are not able to do that hire professional photographer. It really matters in future property online marketing and increase click conversion of the offer that was placed on Internet.

Establish final price and personal BATNA line.

Every real estate transaction is connected with future plans. If you establish your final price and explain it to potential buyers it will give you an advantage on the market. Talk with good realtor about the price and current situation on local market. Do not compare your property with other ones on the internet. Lot's of them is on sale since years. Hunting for higher price can be tempting but remember: almost every buyer will ask: How long Your property is on the market? No one wants to buy home that is 5 years on the market.

Easy real estate online promotion.

Time to prepare professional marketing materials. Let's start with photos. Today most of smartphones allow to make high quality nice photos with very sharp image and nice color saturation. Take a photo of every single chamber and room in Your property in listing. Add ilustration of the building and neighbourhood necessary. Remeber not to take photo opposite to main source of light and at night.

Here are some tips & tricks in real eatate photography:

  • eradicate all unnecessary things and family objects,
  • increase resolution in Your smartphone settings,
  • take a photo of every single room and chamber from the corner of the room,
  • if it is possible take a shot from litle increase,
  • never take a photo in the opposite to the main source of fierce light
  • try to take a photo only during sunny day – the saturation of colors and overall interior looks much more attractive,
  • add additional photos of terrace or balcony during the sunset – it will make Your listings much more attractive,
  • if you live in large house or mansion – good idea is to take a photo from drone device – it will show not only whole property but also nearest neighbourhood.

  • Sample photo made by smartphone below:

    real estate photography

    The good idea is also presentation movie when ou can show all interior and place it on Youtube channel. Right now most device create in easy way HD or even 4K high quality movies. Presentation film allows to watch property interior right from th pc or smartphone (usefull option especially when decisive buyer live abroad). Sample photos and presentaion Youtube movie below:

    Contemporary villa for sale |

    3D floor plan software & technical layout.

    If You sell large house or mansion the helpfull technic is also property technical layout with metrics and 3D floor plan. Some clients really like to design and renovate interior and that kind of metrials is really great solution for them. It's also very practical for families with children that need to buy large property.

    3D floor plan villa

    Real estate marketing strategy.

    Choose most effective and best marketing strategies. Use friends, real estate agency and social media to promote listing. If You got Facebook and Instagram account publish post with previously prepared property pictures. Right now You can use online creators and upload photos from computer or phone. If You got lot of photos create website with gallery. Ask friends to like and share the post – Facebook is a great tool that allows advertise property to local group of people. The good idea is also to place listing in local newspaper.

    Property presentation with clients – how to make it.

    The good idea is to organize open door presentation day. Client can freely watch whole property interior and place first buyout offers. Thanks to open doors You do not waste time on single meetings. You can also invite real estate agent with his potential clients. Treat every client with respect and remember that some of them need additional time to make a final decission. Use open doors days to show property at one time to buyers. If You are busy person leave the keys to real estate agency and hire good real estate agent.

    Thanks for attention. What is Your experience in selling real estate? Follow us on Facebook and enjoy articles. Article prepared with companies: Nieruchomości Wrocław and

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